Royal caribbean: instagram campaign

Royal Caribbean is an energetic, vibrant company. We made many ads around this Intsagram campaign. After seeing one size of each color I was asked to created these ads in many different sizes and adjust the design for each size accordingly. I created multiple templates for the varying sizes creating standards for each design. I also designed a map for an interactive experience. The last set of ads at the bottom of the page ran in Penn Station. In addition to these new sizes we had text only ads to tell people how far they were from their Anthem of The Seas experience.